The Tyranny of the Single Opt-In Intro

Photo by Polina Zimmerman from Pexels

A sure sign that a situation has gotten out of hand is when you need to create a scripted response to it.

I was driven to that point a few years ago when I received one single opt-in introduction email too many. My employer at the time had posted a rare set of job openings and I’d been inundated with dozens of that age-old request to “learn more about my experience.” Ordinarily, these wouldn’t…